Posted by admin as Website Design
With people and companies all over the globe creating websites to market and sell goods and services there are a few characteristics that are becoming a necessity for your website to have to help try and set you apart from the rest. For starters a successful websites bring people in and then keep them coming back. Studies show that most sites thrive of return visitors so it’s always good to keep your site up to date to offers users new and interesting information for them to come and see. Next you want your site to be easy to navigate, which can included rearranging your data into easy to find sections. This along with a sharp look will have visitors taking you and your company seriously.
So how do you accomplish all of this? The best way is to hire a professional firm that meets your needs and offers services such as small business web advertising, Organic SEO, content development, and website design. Internet marketing such as Organic SEO and first page placement helps to draw new people to your site, which is always important. Once you have new people coming to your site, now you have to keep people coming back. One of the best ways to do this is with a professional web design company that can help you develop rich content that will keep your visitors interested and also make sure that it is presented professionally. The best part is all this can be done affordably by a single company in a short time frame.
So if you are a Law Firm in Los Angles or a company in San Diego interested in Internet Marketing your company can have a better and affordable web presence that includes all the latest techniques like Organic SEO and the newest website design techniques to make your site a hit. With the movement of so much business to the web and the affordable website design solutions you almost can’t afford to contact a company like webwisemedia.com to make your sites popularity expand.
Posted by admin as Small Business Web Advertising
Whether you are a small business looking for web advertising in Los Angeles, San Diego, Seattle, or anywhere across the globe you want to make sure you employ a professional website advertising company. One that will not only provide you with an eye catching design but will also offers you Search Engine Optimization (SEO) services like Organic SEO. The way a company implements different marketing strategies will affect the potential increase in site traffic and the cost to your business.
Small business web advertising can be difficult and often times profession help is warranted. Some small companies get into the mind set that this type of professional help will be to expensive; however, there are companies that offer affordable small business SEO and other services. SEO services can be used for every company on the web, whether you need law firm internet marketing, clothing line marketing, or something completely different. They all can be done by one company. SEO is not the only type of marketing a professional company can offer you. Though and every company is unique, a few other options include, targeted email marketing, pay pet click (PPC) marketing, and first page placement. Although there are numerous other methods that you could use these are some of the most common and most effective when it comes to getting your company recognized over the web.
The benefits of internet marketing are vast. There have been many studies that show the benefits of using Organic SEO and professional website design. The benefits of these are proven and if you would like more detail check out some of our other threads on these topics. If you are ready to make your company standout on the web and increase your site traffic take a look at webwisemedia.com. They are a professional firm with a number of services that can meet your needs. While it can be difficult to chose a company because of the number of options today. After reading what webwisemedia.com is all about I believe you will find that they are a company that has your interests in mind all the time and you contact them to get started on your advertising campaign today.
Posted by admin as Organic SEO Marketing
With the introduction of more goods and services over the web, a large portion of today’s economy has shifted to the internet. Even people with no intent to purchase online are using the web to find companies and gather information, which leads to sales. This is making the web a highly competitive domain for every market no matter how big or small. With this in mind it is impossible not to want your company’s webpage to rank first in the search results on all of the major search engines. On the web you are no longer competing with just companies at a local level but you are forced to compete on a global level for certain goods and services. This means you need to stand out and above your competitors.
The problem is that you have to compete with thousands of companies on the internet offering similar goods or services. In addition search engines usually only provide about 20 results per page and studies show that users rarely ever go to a second page of results and select organic results from that first page or change the search criteria. So if your site is not within the first 20 results your business will not attract the type of traffic volume you desire.
The solution is to employ Organic SEO techniques which can be instituted by a company with the know how in a very short period of time. For example webwise.com offers solutions that include Natural SEO and Top Search Engine Placement. These are some of the services that webswise.com can employ for you to increase your company’s visibility on the web. This helps you develop a strong web presence and is critical to increase site traffic and business.
Some of the main advantages to these techniques include:
High ROI – You will rank higher and not be spending money on pay per click campaigns or bidding for key words.
Increased relevant traffic – By naturally ranking your page you will appear in search results for user that are naturally interested in the products or services you supply.
Staying power of your ranking – Organic SEO is more permanent in that it raises your rank the natural way instead of buying keywords that will result in diminished traffic when you stop paying for the key words or key word trends change.
The only question remains is your company ready for all of the possible benefits of SEO? If so contact webwise.com to develop a solution that meets your company’s needs.
Posted by admin as Organic SEO Marketing
There are many different companies that offer SEO and even claim to be organic, but as mentioned in the “Organic SEO as a Marketing Strategy” post there are some techniques you want to avoid and make sure the company you hire is not using. This will give you more detail in exactly what to look out for when trying to find an Organic SEO company.
The number one thing you should do is focus on content rather than technical loop holes. There are many studies that show the one thing that brings people back to a website is good content. People are seeking information that is well written and nicely formatted and although flash animations and other technologies can look nice a lot of them do not address the content needs of your site. Companies that employ some of these techniques are trying to leverage technical loop holes to increase your page rank and not dealing with what can be the larger problem content. There are good technological aspects that you should expect an Organic SEO company to use such as meta tags, relevant pages titles, etc but there are many more that should not be used. Make sure you look out for cloaking, redirects, multiple sites, key phrase stuffing, hidden links, and more, as these are not reliable and not the correct way to increase your page rank.
Another popular incorrect way to increase your page rank is algorithm chasing. Some companies try to reverse engineer search companies algorithms to try and get your page to rank higher. By doing so you are artificially ranking your page, in most scenarios. Artificially ranking your page can have many undesirable results. These include when a search engine changes its algorithm your page rank can drop dramatically and in some cases a search engine can have your site removed entirely from search results. So make sure that your site follows the common rules that nearly every search engine uses as a base for returning results and any changes to the algorithm will not affect your page rank dramatically.
Lastly you want to avoid linking overload and not developing new content. These are briefly mentioned in the first section but you want to avoid these. Linking overload includes such things as hidden links and linking loops. These are done in an attempt to increase the traffic of web crawlers thus increasing your page rank. Hidden or unrelated links should be avoid as they are artificial ways of increasing your page rank and unrelated links can distract user from your site. The content of your webpage is the most important thing of all so when designing or redesigning your website make sure that it is rich content that includes key words related to your market.
Always make sure that you are fully aware of how your site is being marketed and the techniques that are being used in this marketing. An organic SEO company that follows the correct guidelines will have your page ranked higher and it will stay higher for longer than other companies that are merely trying to find loop holes in the search engine.
Posted by admin as Organic SEO Marketing
Why would someone want to use Organic SEO as a marketing strategy?
There are many reasons that Organic SEO marketing makes perfect sense. Eye tracking studies show that people who are using internet searches scan thought the results of the search from top to bottom and left to right, the same as they would while reading. While scanning search results searchers are looking for results that are relevant to their search criteria. Based on this information the closer you are to the top of the search results, or having a higher ranking, increases the number of searchers who will visit your site. While this is not guaranteed, studies show that it is true in the majority of cases.
When developing your website you might want to enlist the services of a firm or individual that specializes in SEO and internet marketing. SEO is an integral piece of internet marketing, and it’s usually one of the least expensive advertising options. A SEO company will make sure that you have content that is rich in keywords specific to your market and not just using the most popular keywords that would result in your page being buried among many others. This content will also be web crawler friendly so that search engines can index your information to get you the highest possible rank. Another technique is back linking. It creates links that leads a user from other website to yours and you place a link on your website creating a link back. By using back linking you create a loop for users and web crawlers to follow increasing your traffic and leading more people to your site, which in the end is the main goal. This increased traffic and web crawling also increase your page rank.
When creating a website and using Organic SEO you want to make sure you or the company you have working for you is doing it the right way. In summary here are a few things you want to make sure not to do.
• Look for technical loop holes and exploit them
• Employ algorithm chasing
• Linking overload
• Not developing new content
Some of these are just suggestions on how to make your site better but some of them can come with serious warnings. If you try to artificially increase your page rank, a search engine can have you removed entirely from search results. So you want to make sure not only to use Organic SEO but to use it correctly.
Posted by admin as Organic SEO Marketing
Almost everyone with a website wants their site to appear higher in the results of a search engine based on what someone is searching for. In order to get web pages to rank higher in the various web search engines like Google, Yahoo, and Microsoft Live they need to be optimized based on certain keywords. There are many techniques to raise your page rank and one of the best is Organic Search Engine Optimization (SEO).
What makes Organic SEO different from other techniques used to increase your page rank? Organic SEO raises your rank “Naturally” meaning that it does not leverage paid advertising , sponsors being placed on your site, or becoming a sponsored site on a search engine. This is done through page development that enables web crawlers to find your web page and index your site and related links so that searches that included relevant keywords will retrieve your site and display it at a higher rank than before. You want the content of your page to be search engine friendly that includes adjusting your sites content, menus, and additional page features. When done correctly, this results in information being shown higher in search engine results based on the keywords that are being used in the search.
There are a number of reasons why this is valuable and preferred over other techniques such as pay per click and sponsored links. Data analysis confirms the fact that Organic SEO is one of the best options and shows how users use search engines can be seen at www.webwisemedia.com. These graphs show that natural listings are almost always preferred. Advertising through pay per click ads will cost you varying amounts and having these advertisements on your site can detract from your content and lead people away from your site, which is the exact opposite of your intention. Becoming a sponsored site will also incur additional charges that might not be ideal solution for your company. Organic SEO can not only be cheaper than pay per click campaigns or sponsored links but people also often tend to trust the natural results of a search more. This is backed not only by studies but the belief that if this is truly a reputable site then there should be no need to have to pay to increase its visibility. This is very similar to companies that work more on word of mouth than advertising campaigns.
Whether in a difficult economy or not it is important to give yourself every advantage over your competitors. There are numerous studies describing user habits and how they use search pages and the common conclusion is that the higher your page rank the more traffic and business your site will receive. This is why it makes sense to use some search engine optimization when designing or redesigning your website.